Aurora, IL – April 27, 2023: For over 130 years, PHOENIX has been creating solutions for the packaging industry. Expanding their product portfolio, they are launching Mesa Nutra™, a new dispensing closure specifically developed for vitamins, minerals, and supplements.
“Consumers are making purchasing decisions in part on how the package looks, as well as for convenience with dispensing and consuming the
product inside. Being able to open a bottle of vitamins with one hand and easily pour one or two out, regardless of dexterity, is an important aspect to package functionality in the vitamin, mineral, and supplement market,” said Jim Henkel, PHOENIX Vice President, Sales.
The new Mesa Nutra closure is an extension of the Mesa® flip-top dispensing line first introduced in 2021. The full lid, flip-top opens to 160 degrees, keeping the lid out of the way while dispensing from the closure’s full circle opening. It also provides confidence to consumers that their product is securely closed.
“We have modernized the style of this dispensing closure to give our customers closure solutions that look great and enhance their brand packaging to help their products standout at retail,” said Henkel. Mesa Nutra offers customization options, including embossed designs with one-color printing and can be produced in any color.
Recyclability is an important aspect of all packaging for the conscious consumer and Mesa Nutra delivers sustainability too. This light-weighted design was engineered to use less material without compromising quality. The customer can simply keep the cap attached to the empty bottle and toss it in the recycling bin.
PHOENIX is a full-service packaging provider specializing in injection-molded closures for the food, beverage, home care, personal care, consumer healthcare, and chemical industries. In addition to stock and custom continuous thread, dispensing, and child-resistant closures, the company also offers the following services: innovative closure and package design, technical field support, and personalized customer service. Their sixth-generation, family-owned business holds more than fifty patents and has created billions of packages since its founding in 1890.
To learn more about Mesa Nutra closures and PHOENIX’s full line of packaging solutions, visit PHOENIX at www.phxpkg.com or call us at 630-420-4750.